A new era unfolds for Dr. Martens. A bold chapter defined by the arrival of the 14XX Sub Boot, a silhouette engineered to defy convention and worn with a confidence that belongs to no one else.The 1469 Sub Boot doesn’t simply continue the legacy; it propels it forward, evolving the brand’s DNA into something sharper, tougher, and unmistakably modern.This journey traces back to the legendary 1460 the boot that set the standard and refused to be bettered, season after season, generation after generation.
From that foundation, each new design has carved out its own identity. Every silhouette exists in a world of its own, shaped by its own attitude, its own defiance, its own story.Together, they form a lineage built on rebellion, reinvention, and the raw authenticity that defines Dr. Martens at its core.
To heighten this sense of realism and grit, texture and tarmac elements were captured separately by myself and meticulously integrated during post‑production a crafted approach that amplifies the authenticity of the campaign’s visual world.
Agency: The Midnight Club.
Client: Dr. Martens.
Creative Director: Rory Knibbs.
Photography: In-house.
Part photography: Michel Groot
Production / Post-production: Michel Groot.