MICHEL GROOT
CONTACT
AVIVA PARALYMPICS
PR IMAGE FOR NEWS PAPER
Agency: Hill and Knowlton
Client: Aviva
Art Director: Ashley Lewis
Photography: Michel Groot
Post production: Michel Groot
PR newspaper print type imagery
PR image for the Paralympics 2012
Always insane turnarounds.
Had to be produced overnight!
Photographed the backdrop for this image the same night. (including the tube location on the next page).
All the athletes were library shots from Getty Images. Both visual were ready by the morning.