MICHEL GROOT

CONTACT

HEATHROW AIRPORT

LONG-STAY CARPARK

 

Agency:  Saatchi Masius London

Client:  Heathrow Airport

Head of Art:  Ian Otway

Photography:  Michel Groot

Post-production:  Michel Groot

 

 

Look what we've packed into

car parking this summer.

 

As part of the launch for their summer campaign, Heathrow decided to promote 'Air Porter Assistance' - a complete package of convenience and efficiency for their long term parking option.

This consisted of a frequent free shuttle service that ran every 10 minutes.

This print campaign was heavily publicised and is regarded as a huge success!

All elements were shot separately in order to navigate the many crops, and to maximise visual and body copy space.