HEATHROW CARPARK
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Agency: Saatchi Masius London
Client: Heathrow Airport
Head of Art: Ian Otway
Photography: Michel Groot
Post-production: Michel Groot
Look what we've packed into
car parking this summer.
As part of the launch for their summer campaign, Heathrow decided to promote 'Air Porter Assistance' - a complete package of convenience and efficiency for their long term parking option.
This consisted of a frequent free shuttle service that ran every 10 minutes.
This print campaign was heavily publicised and is regarded as a huge success!
All elements were shot separately in order to navigate the many crops, and to maximise visual and body copy space.
MICHEL GROOT
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